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Apex Financial· Case Study

Apex Financial: Redesigning Mobile Banking for 2 Million Active Users

Apex Financial overhauled their flagship mobile app using Krafto's Aura Design System and custom numerical typefaces, boosting user retention by 28%.

Sophia Chen

Head of Design Systems at Apex Financial

+28%

User Retention

99.8%

Accessibility Score

2.1M

Active Users

The typography and chart components on Krafto are built for real production apps. They handled our complex currency and multi-lingual requirements flawlessly.

Sophia Chen, Head of Design Systems (Apex Financial)

The Challenge

Apex Financial needed to overhaul their mobile banking application to appeal to a younger, digital-first demographic while preserving strict accessibility and performance compliance.

The Solution

The team adopted Krafto's Aura Design System and Aurora Typeface Family, integrating the Figma tokens directly into their React Native codebase.

The Outcome

- 28% increase in daily user engagement. - 99.8% accessibility audit score across iOS and Android. - Saved over 6 months of custom UI design work.

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Apex Financial: Redesigning Mobile Banking for 2 Million Active Users — Case Study — Krafto