Style

• Unique optima personality that sets it apart
• Well-crafted optima proportions for versatile use
• Thoughtful optima spacing for comfortable reading

Mood

• Modern and clean — contemporary without being cold
• Elegant and refined — sophisticated without being stuffy

Best For

• Advertising campaigns
• Logo design and brand identity
• YouTube thumbnails
• Presentation titles
• Event branding and signage
• Editorial headlines

Pairs Well With

• Minimalist sans-serif
• keeps the focus on display text

Technical

• Format: TrueType (.ttf)
• Weight: Regular
• Compatible with all major design software